I’ve been drooling over the Batis 85mm f/1.8 for the last few weeks and I pre-ordered it about two weeks ago. Hearing the horror stories of insanely long backorder times has me a little worried the lens won’t arrive before our next little project.
Fortunately, Sony just announced their new lineup of G Master lenses, and one of them is an impressive 85mm f/1.4. The technology pounded into these lenses — specifically the bokeh features in the 85mm f/1.4 and the stabilization in the 70-200mm f/2.8 — may be the turning point for professional photographers looking to make the jump to mirrorless.
Let’s hope they have deep pockets. These lenses are out-of-this-world expensive. The 85mm f/1.4 is a full $600 more than the Batis, and the Batis is considered expensive. The 24-70mm f/2.8 GM is north of $2000 — well more than most people were hoping.
Regardless, I’m looking forward to the reviews as we inch towards a March release.
Update: Check out Chris Gampat’s first impressions of the 85mm f/1.4 GM. This thing looks stunning out of the gate.
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Despite its age, Paris never gets old, at least not in the hands of Álvaro Serrano. His quick four day trip to the City of Light is every bit as magical as you’d expect.
I truly appreciate the difference between his scanned film photos and his digital photos. Álvaro’s film has an immense character and has me wanting more.
Today, MTS, the biggest telecom company in Manitoba, launched a rebranding campaign centered around a renewed focus on the customer and headed under a new slogan. “We’re with you.” deftly signifies what MTS is shooting for as the company heads into the future.
Jaclyn and I had the incredible honour of being part of this rebranding campaign. Around Christmas, we were contacted in regards to a photo I had posted on Flickr over a year ago that would later become the main landing image of this rebranding campaign.
I’ve heard from some folks today that the photo has appeared on Instagram as an advertisement, on MTS’ main web page, and on billboards across the province. In the MTS Connect store next to our office, her face is on a few posters on the wall. You can check out the website here if you’d like.
It was an awesome experience and such a pleasure to work with the department who put this campaign together. All the people Jaclyn and I worked with were passionate about their work and cared for the life of the project. Their work should be commended.
I’m super proud of Jaclyn for braving the unbearable cold with me. We had to head back to reshoot the photo, and the only day that resembled the day from a year ago was an excruciating -40C day. It was a trek, but one both Jaclyn and I were super excited to endure.
I’m not sure if an opportunity like this will ever arise again, but we’re very grateful to have had the door opened. It’s amazing how many opportunities have opened up for Jaclyn and I thanks to this blog and our social networking. I couldn’t be more thankful on a day like today.1
Update: The billboard was put up shortly after February 3 just north of McDermot Avenue on Main Street in Winnipeg.
A few people giggled at us as we took photos of the billboard. Frankly though, the joke’s on them.
And, with that said, it’s immediately appropriate to congratulate Erin Brooks on her incredible achievement. Apple chose a few of Erin’s photos for their “Shot on iPhone 6s” campaign. Her photos kick mine to the curb and are some of the most personal work I follow on Instagram. Head over to her site or follow her on Instagram to get an idea of how great the iPhone 6s’ camera truly is. ↩
