And it’s not because of the quality of the gear. If anything, quality is Sony’s saving grace.

If there is one utterly terrible thing about Sony, it’s their customer service. I’m glad to see a high(er) profile name tear them to shreds over this.

Credit is due though: Sony has made it very clear they are listening to their customers. Customers ask for fast zooms, and Sony delivered. Customers ask for wireless flash systems, and Sony delivered. Customers ask for improved customer service, and Sony delivered.

Baby steps. But it’s a start.

(Via Marius Masalar)